eBay’s Best Match Algorithm:
eBay the fast growing and the leading eCommerce giant all over the internet market.More than 183 million users around the world it has.
This huge user network brings huge competition too, as a new ebay seller they has to suffer to bring up their listing to the top place.
And here works the ebay best match algorithm, yep the main duty of this algorithm is to place the listing items from different sellers to list wise in its search,
More depth based on the unique selling of each seller it segregates the sellers standards
Based on the seller’s standards score it gives orders to each seller.
The higher order seller item has the place to showcase itself in the ebay search.
How ebay best match algorithm work
Example if a user is selling toys and has maintained a strong score in its standard then the best match algorithm shows that seller item in top result when the buyer searches.
If the ebay seller’s account is old enough there obviously it has good sales records and the enough amount of ebay feedback from its customers.
Another important point as before said each day new sellers enroll in its platform which brings huge competition.
If the buyer has to overcome all these criteria, the seller has to maintain a good reputation among its customers and ebay algorithm.
Ebay algorithm is designed to monitor every seller’s activities 24/7.
How It Impacts eBay Sellers
From the opening account onwards it starts to monitor the sales, growth and the positive, negative activities included by each seller.
It will not punish the seller, until they do follow the ebay policy.
Unless, if they failed to follow up with the ebay terms and conditions, there it will punish the seller either by not declaring their in the ebay best match search or else sometimes it wholly suspends the sales of that seller.
How to get your listing item top in ebay best match algorithm
Do optimisation to your listing. Optimization has to done on to the Listing title, listing descriptions.
Make use of keywords in all the content that you place don your items, but do not over stuff with the keywords.
Read on ebay terms and conditions carefully and list only the items which are allowed to sell, never sell banned items in your listing.
Ask your buyers to input feedback and reviews into your listing.
Do provide the tracking number after each sale,you have to provide the tracking details to both ebay and the buyers.
Never sell the defect items to your buyers and this will increase your transaction defect rate which in turn will not show your item under the ebay best match algorithm.
Be on time in delivery.
Offer your buyers the refund policy, make the time period in between the 30 days.
If possible start your listing with the old stealth account. Because the stealth account are readymade ebay account which have been created many years and do have the sales history and good ebay feedback in itself.
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